Web Toolbar by Wibiya


The "Force" Of The Imagination

I'm a little out of the loop right now but I hope the commercial below is shown during the Super Bowl. For any man who was once a boy and for all parents who have children with fresh and large imaginations there is no way someone can't relate to some if not all of the below.

The first six seconds of this commercial are almost identical in tone and detail to the original Star Wars movie from the white hallway with the black floor to John William's orchestral score. This was the scene when George Lucas debuted of one of the baddest baddies of them all: Darth Vader. Except for the fact that this "Darth" is only three feet tall, clad in plastic, wearing a helmet that's entirely too big for him and probably has nary a sinister intention short of having mind control over dolls and the family dog.

As someone who contemplates "The Force" at least once a week this commercial hit home. It was a double whammy, reminding me of my childhood and causing me to smile about the silly and fun moments of parenthood.

It's only February, but I'm nearly ready to claim this as the commercial of the year. But that's just me.

Agree or disagree? Hot or not? Is it a smash or simply trash?

E.Payne is the author of Investing In An Emotional Letdown and I Didn't Invented Sex. For the past 3 years he has posted 600+ articles about fatherhood, marriage and everything in between here at Makes Me Wanna Holler.com. To learn more, click here.

blog comments powered by Disqus